A digital platform that connects buyers and artists so that the buyer can rent various paintings according to their needs and personal taste.
Figma, Substance Painter, Maya, Unity 3D, Illustrator
Due to COVID-19, many exhibitions have been cancelled, and artists have lost opportunities where they can present their work to the public. Naturally, buyers are having a hard time finding an opportunity where they could actually see the work and own them.
Artists who want to make a profit with their artworks.
Buyers who are hoping to rent artwork.
Quantitative research (survey)
Qualitative research (in-person interviews)
I want to make sure that my work is safely managed and delivered.
I hope to expose my work to the public but hosting an art exhibition costs too much money.
I want to communicate with potential buyers.
I want to use an artwork for my interior, but it’s difficult to find paintings that would work well in my space.
I’m having trouble identifying a reasonable market price. Purchasing a painting on my own is too expensive.
It’s difficult to know whether the paintings posted on SNS or websites are available for rent.
How can we identify the needs of artists and buyers and establish an effective system that can promote active artistic communication?
Persona - Artist
I want to spread my work. I hope to rent my work to people who understand my inspiration and the meaning of the artwork.
When the work is not picked up on the desired date
When the work is misinterpreted
When the culture is not understood
Graduate student, Chicago
Rental Experience: 10~20
Interested Theme: Asian culture, landscape
Persona - Buyer
I would like to rent a visually appealing painting that fits various seasonal moods so I can change the atmosphere of the office.
I don't want to rent it at too high a price.
I don't want to rent for more than three to four months.
Hiring Manager, NY
Rental Experience: 1~5
Interested Theme: Flower, Landscape
Prototyping and Testing
User Testing Insights
Users were confused to find a difference between the “home screen” and the “discover screen”.
Artists wanted to include more details on the “artist page”, such as adding exhibitions, press, and interviews.
Use different shapes to differentiate between artists and paintings.
Get personalized recommendation
Artist can just create an account without taking the quiz
Discover various works
and check availability
Learn about trending artworks and artists
Submit a quotation for the style that you want and consult with an expert.
Finding the right work that suits your space using AR
AR Tutorial Screen
AR Design Process
Created a model in Maya and added textures using Substance Painter. Imported a .fbx model into the Unity Scene, and built it in IOS for testing.
Discover and learn more about artists